From this coming Thursday, the 11th July until Tuesday the 16th July Halfords, the largest bike retailer in the UK are inviting their customers to dig out those long forgotten bikes cluttering up sheds and garages and brink them along to any of their 460 outlets.
Working alongside the charity Re-Cycle,Halfords are organising the biggest bike trade in event ever seen in the UK and aim to collect in as many bikes as they can to send to Africa. This will give remote communities a valuable mode of transport.
Commenting on the event, Halfords’ CEO Matt Davies said: “This is a fantastic opportunity for customers to trade-in their old bikes, get 10% off a new one and help a great cause. Bikes can transform the lives of people in Africa so this initiative is an exciting example of where recycling can make a real difference.”
Merlin Matthews, the founder of Re~Cycle, added: “We’re really excited about the trade-in event, which is part of our long-term partnership with Halfords. Our partnership helps in our ambition to get access to all those unwanted bikes and raise awareness of how people here can very easily assist those in need in Africa.”
In Africa a bike can dramatically improve lives by providing simple, inexpensive transport. Cycles help children attend distant schools, health workers get round more villages and small enterprises to bring products to market.
Bikes in most demand by Re~Cycle are sturdy mountain bikes for teenagers and adults. However all bikes that are in a reasonable condition, including kids’ bikes, will be accepted by Halfords provided they are complete with no cracks in the frame and less than 25% rust.
Re~Cycle was set up in 1997 and since then has sent over 45,000 bikes, as well as bike parts and tools, to 16 different countries in Africa where good, sturdy bikes can be difficult to find.
The charity partnership with Re~Cycle is just one of a number of ways that Halfords is looking to create closer links with its local communities.